Advertising & Marketing Law

May 9, 2014

Marketing and advertising your products or services effectively is key to the success of your business. However, all businesses have a legal responsibility to ensure that any advertising claims are truthful, not deceptive and that your marketing activities don’t break the law.The Federal Trade Commission (FTC) oversees and regulates advertising and marketing law in the United States. These laws can potentially impact many areas of your business, including how you label your products, how you conduct email and telemarketing campaigns, any health and environmental claims you may make, as well as how you advertise to children. Below you will find links to useful FTC resources and guides that can help you understand these laws and how they apply to your business.Truth in Advertising and Marketing Claims – Refer to this guide to learn how you can ensure your promotion activities are truthful and not deceptive. Areas covered include using endorsements in your marketing, advertising to children, “Made in the USA” labels and health and environmental claims.Industry Guides – The FTC has some rules and compliance guides for specific industries including franchises, real estate, clothing manufacturers, and others. Check out this guide for information on laws that could affect your industry or business type.Telemarketing – Learn how the National Do Not Call Registry and other laws impact your telemarketing efforts and how to comply.Email SPAM – Planning an email campaign? The law is very specific on what email you can send and to whom. Learn more in this guide.Advertising Frequently Asked Questions (FAQs) – Answers to small business owner FAQ’s about marketing and advertising law.

Tags:

Please reload

Featured Posts

CHFS CORPORATE NEWS BLOG

February 10, 2019

1/6
Please reload

Recent Posts

February 10, 2019

Please reload

Search By Tags
Please reload

Follow Us
  • Facebook Basic Square
  • Twitter Basic Square
  • Google+ Basic Square

Call

T: (803) 567-3059

F: (888) 474-3139

  • facebook
  • Twitter Clean
  • w-googleplus

Corporate Mailing Address and Telephone

3937 Sunset Blvd Suite E

Columbia, South Carolina 29169

(803) 567-3059: Office     

(888) 474-3139: Fax

contact.us@chfsserv.com

© 2019 copy rights by CHFS Management Services Corporation.

ALL RIGHTS RESERVED

Proudly created with Wix.com